If you have a successful national retail business with loyal UK customers, international expansion may be the next step for your business. Why? Growth of course!
There are of course many factors to consider before you jump in and start brushing up your German language skills from data management and personalisation to organisational structure and international fulfilment. At our Retail Hive Live: Cracking International Markets meeting our members discussed all of these factors and the outcome of these discussions is detailed in this post-meeting report which for those contemplating entering new markets, makes for an essential read.