The Hive Café is our online only, drop in conversation format. Join informal chats on community hot topics and priority lists. Share stories, ask questions and collaborate for sustained change with a group of trusted peers. As always with our Hive Cafés, come armed with a cup of coffee and an open mind.
Check out our upcoming schedule and get involved below!
Your Peer Group Is Your Secret Source – Closed Doors, Open Minds, Chatham House Rule Applies.
Getting Buy-in to tech investments
9th October 2025 -12:00 pm (BST)
It’s a commonly experienced situation: there is a transformational tech solution that you’ve scoped and explored, and that will create a step change. The groundwork is done, and the decision goes to your CFO, or CEO to sign off. But the proposal is blocked.
Join this Zoom discussion, under the Chatham House Rule, to compare experience with other retailers, pick up useful ideas, and make sure your proposals stand a better chance of success.
- Why do proposed tech investments not get signed off?
- Speaking the language of the CFO – couching your proposal so that it speaks to business priorities
- What does a proposal need to demonstrate and illustrate?
- How can you demonstrate ROI against a solution that makes the business more efficient and effective?
- Success metrics: what to emphasise
- Aligning with company plans
- How to illustrate importance and urgency, to ensure your proposals aren’t perceived as secondary priorities
- TCO and estimating the resources required for success
Attribution, not Atri-Confusion
23rd October 2025 -12:00 pm (BST)
Join this call to find out:
- Can you achieve better customer identification without adding friction?
- Avoiding last touch bias
- Do you need a CDP to track omnichannel interaction?
- Solutions that allow you to attribute more effectively
- The cookie conundrum – how to get customers to want to be tracked
Loyalty is everything: how to measure the success of loyalty schemes
30th October 2025 -12:00 pm (GMT)
With Gianfranco Cuzziol
Join this Zoom discussion, under the Chatham House Rule, to compare experience with other retailers, pick up useful ideas and make sure you stand a better chance of success.
- How much should you spend on customer acquisition?
- Marrying this to CLV
- Metrics to measure the success of your loyalty strategy
- What’s the difference between loyalty and retention? And does it matter??
- Thank/incentivise or reward?
- ROI of loyalty – when the costs make sense
- Inventive ways to ‘bring joy’ and ensure emotional attachment
Let’s Be Real: Organic, Authentic Social
6th November 2025 – 9:00 am (GMT)
Join this call to find out:
- How to find and fine tune your voice in social media
- Creating a social media channel: developing a content strategy
- Beyond a ‘nice to have’: how do you attribute ROI?
- Communicating the importance of social to senior stakeholders
- Are customer recommendations better marketing than influencers
Luxury: acquisition and retention journeys
13th November 2025 -12:00 pm (GMT)
Join this Zoom discussion, under the Chatham House Rule, to compare experience with other retailers, pick up useful ideas and make sure you stand a better chance of success.
- How to capture the attention of consumers and convert their engagement into lasting relationships
- Clienteling and the goal of bespoke service
- Driving loyalty in lifecycle related to luxury products
It’s not you, it’s me: how to avoid alienating the younger generations in your workforce
20th November 2025 -13:00 pm (GMT)
We often have four, sometimes even five generations working side by side. That brings incredible richness of experience, but it also creates tension, because expectations, communication styles, and motivations can look very different depending on the life stage and generation you’re in. This has always been true, but the arrival of Gen Z has really surfaced it. They’re more outspoken, they expect clarity and feedback, and they are willing to leave if they don’t find it. That makes the gaps between generations much more visible.
- Ensuring you don’t alienate younger generations
- What’s changed in workplace rules?
- Adapting your leadership style to the modern workplace