As the number of partners and technologies has increased, understanding which solutions and partners are the right for their business is a key challenge for many of our members.
With this in mind, we are launching Hive Recommends, not just a solutions directory and a Hive endorsement of which partners have been recommended by buy side from within our network, but a working tool that enables partners to manage and measure the impact of their content into our network and ultimately build engaged pipeline opportunities.
As the shop window into our full buy side network, each Hive Recommended Partner will have a basic listing free within the Solutions Directory, however partners can deepen their presence and capability through a variety of options:
- Elevator Pitch – Additional 100 words.
- Member Spotlight – Case Study on your recommender.
- High Value Content – Upload x4 pieces of support content – case studies, white papers, eBooks, blog posts, podcasts, video.
- Hive Endorsed – as a “Hive Recommended Partner”.
- Logo – Use of Hive Recommended Logo for Partners Marketing, website, email.
Enhanced Listing + Dynamic Content + Analytics
Partners will have the opportunity to update their content at agreed intervals allowing them to build regular interaction and engagement across our network supporting lead nurturing and development. In addition, regular analytics on whose consuming what content and for how long enables partners to measure intent and the impact of their content strategy.
- Refresh Content – Bi-annual, quarterly, or monthly options.
- Content Analytics – monthly or weekly.