Apptus specialises in high performance computing, search & navigation technologies, recommendation engines and online behavioural analytics.  Their tool enables automated, predictive merchandising that works with even the biggest product ranges to display the right products in the right context at the right time.  More than simply on-site personalisation, Apptus ‘s solutions draw on big data and machine learning to constantly tune exposure strategies aligned to wider conversion, revenue and profit driven goals.

This solution covers:
Customer Journey, Cross-Channel
Merchandising
Onsite Search & Navigation

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